The design uses specially timed capillary action to soak up the ink and color in the dates. Having something like this on your wall makes you cool. Although I love the design, I would criticize its lack of functionality. Calendars are used for much more than just knowing the date- birthdays, holidays, appointments, etc and it doesn't seem like it would be easy to write in. What would be cool is if you could input all of that stuff before they printed the calendar, and the event would ink up maybe a week before so as to give you a reminder. Just a thought, its still an awesome idea.
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